postworthy.ca stories

The oral tradition of passing down our family stories was sparked during the pandemic—through the making of a product collection inspired by our grandparents.

The Instagram feed intertwines three kinds of stories:

  • introducing family members, anecdotes and celebrations

  • behind the scene maker stories

  • product releases: fabrics, paper

See also: Hydrangea Magnets; Postworthy Collection

Creative Direction, Graphic Design, Social Graphics

Family Stories

Behind the Scenes

Product Releases

“I love your items and the meaning behind them 💕.”
– @Instagram Follower

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Social: Yearly Creative Direction